Textual Analysis of Nafta in the Media Essay Example | Topics and Well Written Essays - 1000 words

Textual Analysis of Nafta in the Media - Essay Example However, the trade agreement has received criticism from different quarters in the United States and thus a textual analysis of all the comments was necessary. Analysis of NAFTA data The process context analysis involves quite a number of procedures and data sourced from different sources. Most of the criticism of NAFTA came from administrators, politicians and other experts through newspapers articles, websites, online publications and the mainstream media. In the process of analyzing text it is important for the researcher to conduct the study by collecting data rather than making wild unsupported claims (pg. 140). The messages and data attributed to the NAFTA agreement by various administrators in the United States should be analyzed carefully using evidence. Evidence based research is important in validating the data produced or relayed through various media. Messages being relayed by various interested parties interested in the NAFTA go through a lot of processes in their produc tion. Data on NAFTA has been in existence since 1994 when the agreement when the agreement came into existence. In the process of context analysis it is important for the researcher to collect information from different sources. For the data to have empirical data value it is important for the researcher to conduct analysis by identifying and contacting the participants. In the analysis of NAFTA it is important for the content of the text to be derived from interviews or data sourced from different researches conducted. Many administrators in the United States have framed NAFTA as a trade agreement that does not benefit the United States but instead it favors Mexico. Most of the politicians and trade officials hold these views. Since the main participants in this analysis are administrators and politicians it is important to make contact with them during the analysis (pg. 139). Context analysis involves testing hypothesis from messages with a view of analyzing the context and correc tness of the data presented by the participants. In the case of NAFTA data has to be collected through sampling by use of purposive samples focused on different regions in the United States. Using purposive sampling, samples can be gathered from different regions in the United States with focus on economic data. For instance, since the agreement was enacted in 1994, data samples from the media would be gathered from online sources and researches. Each media category could attract one sample per month for the next ten years and these samples would be used the context analysis (pg. 145). Process of Analyzing NAFTA Data In the process of analyzing text it is important for the researcher to use the set out and recognized data analysis methods. Content analysis is made up of four intricate steps which are; unitizing, sampling, coding and analysis. In the process of analyzing how the NAFTA has been framed by different interest groups in the media, it is important to first come up with a r ational purpose of the data analysis. The process of analyzing NAFTA’s data we start with unitizing whereby we create the content by choosing the content to analyze. Our unit of data in connection to NAFTA is newspaper articles, news interviews, online publication and research studies conducted on NAFTA (pg. 149). The most pragmatic approach is to use research conducted by various analysts in the analysis of NAFTA data. Since NAFTA covers the three countries on Mexico, Canada and United States, it is important